Earth Positive


EarthPositive® apparel is made to demonstrate the highest possible environmental, social and ethical standards, in one of the world’s most environmentally damaging industries, and to provide the music, fashion and promotional garment industries with an increasingly wide range of product that aspire to such high standards.

100% Organic
EarthPositive® is produced exclusively from organic Indian cotton, and the entire production process is controlled and certified in accordance with the latest version of G.O.T.S. The region in India where manufacturing takes place receives up to 95% of its water from the monsoon rainfall. This reduces the need for large scale irrigation normally associated with cotton farming.

Ethical Manufacture
The entire EarthPositive® production undergoes annual factory audits to comply with Fair Wear Foundation (FWF) code of labour practices, and that implements
an 8 point Code of Conduct.

90% Reduced Carbon Footprint
EarthPositive® is made in manufacturing facilities powered by green renewable energy, (wind and solar power) from low-impact raw materials.
The carbon footprint of EarthPositive® products has been reduced by some 90% and the calculations certified under the PAS2050 standard.